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third.
Yes
it’s
not
easy
but
it’s
much
easier
than
some
of
the
other
marketing
techniques.
This
will
also
give
you
an
opportunity
to
experiment
with
a
variety
of
techniques.
Some
may
flop
miserably
while
some
may
enjoy
wide
popularity
and
may
turn
into
a
rewarding
viral
distribution.
Spare
a
thought
for
the
viewers
YouTube
is
free
but
viewership
has
to
be
earned.
So
here
is
humble
advice.
Do
not
make
videos
that
take
forever
to
load.
People
have
other
things
on
their
mind.
And
a
site
like
YouTube
has
many
choices
for
them
to
pick
from.
A
study
on
video-sharing
websites
suggests
that
a
video
works
best
when
it
is
under
5
minutes
in
length.
So
even
though
YouTube
allows
you
a
maximum
of
10
minutes,
keep
it
under
5
minutes.
Before
you
upload
your
video,
ensure
that
the
file
format
is
accepted.
YouTube
accepts
.WMV,
.AVI,
.MOV
and
.MPG
formats.
Entertain
I’ll
say
this
a
hundred
times
over
–
YouTube
is
not
your
marketing
collateral.
DO
NOT
sell
your
product
on
YouTube.
Use
it
wisely
to
get
people
interested.
Once
they
start
flocking
to
your
website,
you
can
sell
all
you
want.
The
minute
you
start
boring
them
with
your
‘Buy
Me’
messages,
they’ll
turn
the
other
way.
The
best
way
is
to
come
up
with
something
entertaining
that
the
viewer
would
want
to
sit
through.
When
you
have
six
interesting
videos
on
something,
the
viewer
will
surely
want
to
know
you.
That’s
when
your
marketing
begins.
Add
your
website
URL
You’ve
made
a
great
video
and
you’re
getting
a
lot
of
comments.
All
of
it
will
count
for
nothing
if
it
doesn’t
result
in
increased
traffic
to
your
website.
So
add
25
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